MAD founder Juan C. Matiz, AIA LEED AP created these two design firms with origins in 2002 which have developed into a diverse 360-degree architecture and design studio. MAD operates with the philosophy that design is an integrated and cross-disciplined process. Our firms are NYS and NYC MBE certified, and we proudly work with a diverse team of consultants that are highly experienced in their respective fields.
The studio is composed of architects along with interior and graphic designers from diverse backgrounds that strategically collaborate on an array of different design projects with a focus on community and education. MAD's mission is supported by our core values which are consistently influencing our team's internal philosophy.
These core values are integrated with our projects as we collaborate with our clients. We are Purpose driven, Mindful, Fluid & Collaborative, Invested in Curiosity and strongly encourage a Mentorship culture at the firm.
The studio is composed of architects along with interior and graphic designers from diverse backgrounds that strategically collaborate on an array of different design projects with a focus on community and education. MAD's mission is supported by our core values which are consistently influencing our team's internal philosophy.
These core values are integrated with our projects as we collaborate with our clients. We are Purpose driven, Mindful, Fluid & Collaborative, Invested in Curiosity and strongly encourage a Mentorship culture at the firm.
Services
We design buildings and spaces that inspire creativity and promote collaboration. Select clients include workspaces for companies such as Etsy, Dailymotion and Planned Parenthood. Our work ranges from classrooms to dormitories to a variety of cultural environments. Select clients include New York University, Columbia University, The Santa Fe Opera and Pratt Institute.
We create streamlined visual identities that are thoughtful, uniquely-crafted and impactful. Select clients include Vicenzaoro and NY Presbyterian Hospital. We create graphic and wayfinding strategies that are uniquely crafted to facilitate user experience and communicate brand identity. Select clients include New York University, OkCupid and Pratt Institute.
Reviews (10)
Christina Jeng
Dec 28, 2021
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Sabrina Yang
Nov 20, 2021
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Rady Pheng
Oct 26, 2021
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Amazing experience at LittleMad! For a party of 2, we got super full from all of this food. We sat at the table next to the host stand and the hostess was so sweet and friendly! Our server was attentive and wonderful and the manager in the red dress was so lovely. Food was described in detail every time the plates were dropped. The flavor in every bite was soooooooo delicious!
Our top favorites were definitely the Hamachi and mandoo!!! Must haves! Hope to return here soon. Thank you for a lovely experience.
Our top favorites were definitely the Hamachi and mandoo!!! Must haves! Hope to return here soon. Thank you for a lovely experience.
Andrea Lee
Oct 23, 2021
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J.
Oct 18, 2021
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-not ur ordinary kbbq sauce flavor
-onion one is good it comes with fried veg.
-yuzu drink is not so good, too strong
-popcorn w/cheese is good
-the bubble toppin one pic is a noodle entree, it almost taste like 칼국수 flavor
-the wrapped is okay
-붕어빵 taiyaki(?) the fish shaped bread is good, not ur ordinary red bean filling taiyaki
-onion one is good it comes with fried veg.
-yuzu drink is not so good, too strong
-popcorn w/cheese is good
-the bubble toppin one pic is a noodle entree, it almost taste like 칼국수 flavor
-the wrapped is okay
-붕어빵 taiyaki(?) the fish shaped bread is good, not ur ordinary red bean filling taiyaki
Anna Spitz
Sep 26, 2021
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One of those rare experiences in life where you get new flavor combinations that you couldn’t have thought of yourself. Of course there’s also the wagyu, caviar, truffle toast that’s a flavor combination I’ve had many times but could eat all day everyday. Everything was delicious and inventive. The service was also impeccable. The type of restaurant experience where it feels like the staff is extremely passionate about the food and about what they do. I’d come back here anytime.
Farah Maloof
Sep 19, 2021
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Delish dinner. Great fresh flavor combinations. Don’t Miss the duck noodles and the fried mushroom- it came with the most delicious onion dip in an onion with a tiny garden on top. Service was impeccable and food was so beautiful. Excited to go back and order all of the things we didn’t get to in this round.
Muyao
Sep 03, 2021
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The dining experience at LittleMad makes me think how I am tired of the high-end Korean food scene in NYC.
Don't get me wrong - It has been amazing to see a lot of great high-end Asian restaurants in NYC led by young and ambitious chefs, which really changed the old stereotypes about Asian food (cheap, quick and not fresh). However, with so many new Korean restaurants in NYC, maybe it's time to also think beyond the sort of korean + french fusion food with some Japanese and Chinese influence?
I've seen way too many of this type of Korean restaurants in NYC now and eating at these places really
Don't get me wrong - It has been amazing to see a lot of great high-end Asian restaurants in NYC led by young and ambitious chefs, which really changed the old stereotypes about Asian food (cheap, quick and not fresh). However, with so many new Korean restaurants in NYC, maybe it's time to also think beyond the sort of korean + french fusion food with some Japanese and Chinese influence?
I've seen way too many of this type of Korean restaurants in NYC now and eating at these places really
Yuxuan
Sep 02, 2021
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$27 for two chicken wings yeah I was a little mad…
The wagyu was the only dish we actually enjoyed.
Yellowtail - not as fresh as you would expect from this kind of venue
Pig ear salad - a bit hard to chew; thought it would be crunchy on the outside and tender / juicy inside, but no
At this price point there’s certainly a lot to improve… And I miss ON (what this place used to be)
The wagyu was the only dish we actually enjoyed.
Yellowtail - not as fresh as you would expect from this kind of venue
Pig ear salad - a bit hard to chew; thought it would be crunchy on the outside and tender / juicy inside, but no
At this price point there’s certainly a lot to improve… And I miss ON (what this place used to be)
Yi C.
Jul 29, 2021
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Overall this restaurant was not bad and instagramable but I don’t think I’ll come back again.
I feel like most of their dishes were either too oily or too fatty. Like the Maitake Tempura came with a onion cream dipping sauce, it was literally like dipping oil into fat.
So as the toast. the toast was loaded with truffle, caviar and wagyu, very heavy combination. In addition to that, they put cream sauce and fried toast under that which made this dish even more heavier.
I feel like most of their dishes were either too oily or too fatty. Like the Maitake Tempura came with a onion cream dipping sauce, it was literally like dipping oil into fat.
So as the toast. the toast was loaded with truffle, caviar and wagyu, very heavy combination. In addition to that, they put cream sauce and fried toast under that which made this dish even more heavier.
