Seacoast Mazda
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Seacoast Mazda
Only the best-maintained late-model vehicles make the Mazda Certified Pre-Owned (CPO) vehicle cut. To be eligible, they must pass a rigorous 160-point inspection. From major to minor components, each vehicle is scrutinized and tested. Seacoast Mazda is dedicated to providing great prices and great service to all of our valued customers.

Located in beautiful Portsmouth, NH, our dealership sells new Mazdas, certified pre-owned Mazdas, and pre-owned vehicles. We are a trusted automotive resource not just a vehicle retailer. Our team is committed to helping customers find the vehicle that's right for them and have been doing so successfully for many years.

Along the way we've formed many great community and customer relationships while becoming one of the area's favorite dealerships overall. We stock a large selection of Mazda3, Mazda6, Mazda CX-3, Mazda CX-5, Mazda CX-9, Mazda MX-5 Miata, an extensive inventory of Certified Pre-Owned Mazda vehicles, and many pre-owned vehicles to choose from.
Services
We have served the Portsmouth area for many years, along the way forming many great relationships. To those o f you that we know, we're glad that you're here. To those of you visiting for the first time, we hope to get to know you better. It's not all about selling cars here at Seacoast Mazda - it's about being a valuable member of our community.
Pre-production Mazda3 2.5 Turbo Sedan and Hatchback shown with Premium Plus Package and accessories. Available late 2020. Just beyond the velvet ropes of convention, the Mazda3 2.5 Turbo Hatchback awaits with the motor running. With up to 250 hp1 and up to 320 lb-ft of torque, 1 coupled with our i-Activ AWD, this hatchback responds instantly and smoothly to every urge and impulse.
Destined to be a classic of the modern age, the 2021 Mazda3 2.5 Turbo Sedan will deliver up to 250 hp1 and 320 lb-ft of torque, 1 coupled with our i-Activ AWD. All of which work in harmony to respond with grace, and a bit of a growl, to every instinct, to make you feel something that no other car can.
Paired with i-Activ AWD, this dynamic CUV offers impressive power and handling you can feel from the moment you step on the accelerator. Enjoy a more personalized driving experience through seamless connectivity between your CX-5 and your smartphone. Mazda Connected Services12 enables you to access your vehicle's health status report, start the engine, lock and unlock the doors remotely and more, all through the MyMazda App on your mobile device.
You don't just drive the Mazda6. You experience it. Available features like heated and ventilated seats, a Bose 11-speaker audio system, an 8 full-color touch-screen display with Mazda Connect1 infotainment can make every drive a highlight of your day. Discover what else it has to offer. A superlative driving experience should even include your sense of hearing.
Reviews (29)
Rob D.
Rob D.
Jan 27, 2022
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I can really only speak of the service dept, but Joe is beyond professional, nice, attentive. I did not purchase my CX 5 here, but live in the area and have serviced it here for years. They take the cringe out of going to the dealership. They are in the midst of a much needed major reno, and hope they keep that small dealer vibe.
Don't hesitate to bring your Mazda here, and if you ask for Joe, know you are in good hands.
Julia Pruszak
Julia Pruszak
Jan 17, 2022
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I came to Seacoast Mazda in hopes of purchasing my first (self owned) vehicle and couldn’t have asked for a better experience! Jay was the best and so knowledgeable about the vehicles and knew exactly what I was looking for! Got a GREAT deal and the entire process was so smooth and I walked away with my perfect vehicle the same day! So thankful for his/the team’s help and couldn’t recommend them enough!
Luke Fox
Luke Fox
Dec 23, 2021
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Taylor was my salesman and he was awesome! Very efficient and proactive! I would highly recommend dealing with him! The finance manager was I believe John and he was fantastic to work with as well. I had shopped around a few dealerships and they were easily the best!
Donna Waldron
Donna Waldron
Nov 01, 2021
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I feel Seacoast Mazda provides the service you wish all dealerships offered! The staff are kind and courteous, and best of all no pressure! They’ll make you an offer that’s not an insult and not try to persuade you to purchase more. Our salesman was Taylor, and with some input from Nick we were able to put a great deal together. When the car was delivered, Taylor was careful to explain how everything worked, and urged us to call with any questions, don’t hesitate.
I can very comfortably refer family and friends to Seacoast Mazda, for a great car buying experience. Thanks, guys!!!
Beth Murray
Beth Murray
Oct 13, 2021
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Seacoast Mazda was the BEST car buying experience. 💯
Great staff, so friendly, not pushy, never rushed & everyone was so helpful.
I will NEVER shop anywhere else for a car again & I hope that all of my friends & family will follow.
Thank you to Taylor who made the experience so effortless..
You made my Daughter & I feel like we belonged, like we have been coming there for years, but it was only our 1st (of many) visits to Seacoast Mazda.
Thanks again for EVERYTHING Taylor.
Oh & by the way, she loves her new SUV. 💖
Jasmyn Dobe
Jasmyn Dobe
Oct 10, 2021
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I had went to 2 other Mazda stores prior to coming here and was unable to find the car I was looking for due to inventory shortages. I called this place yesterday 11/02/21 and spoke with Austin regarding a vehicle I was interested in and he let me know they had it in stock. I was travelling from Manchester and to help save me the travel, in case I didn't like the vehicle, he sent me pictures prior to going there. Once I got to the dealership to check out the vehicle in person I was greeted by another sales rep named Jay (Austin was delivering a vehicle to another customer at the time). He was very
Una Stenerud
Una Stenerud
Sep 29, 2021
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I had the absolute best experience leading my new Mazda! First let me say that I absolutely hate shopping for cars and dealing with pushy salespeople. But this dealership changed all that for me! Taylor, my salesman, made the whole experience easy as well as enjoyable! Each person I met in the office was so nice and then proceeded to call me by name. I totally enjoyed speaking with everybody and will absolutely be returning here when my lease is up to purchase my car. I LOVE my new car as much as I enjoyed making the deal! I also very much appreciated learning all the features in the car!
Thank
Lori Gaudreau
Lori Gaudreau
Sep 22, 2021
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I started seriously looking for a car in the last couple of weeks. Came across a 2017 Nissan Rogue for sale at Seacoast and reached out to see if it was still available. Brian responded not only with an email, but with a video walk around of the car as well. I loved that! I drove down the next day, not necessarily to purchase right away, but definitely to test drive the car and chat about my options, since I was already pre-approved for financing through my credit union. Long story short... well, shorter at least haha.... loved the car, and worked with Brian and Nick to get an even better interest
Lori McGarrell
Lori McGarrell
Sep 10, 2021
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This was the easiest dealership I have worked with, with absolutely no pressure from the sales team. Austin Elliott was professional and efficient but also made sure that everything was covered at the best price. Austin answered all my questions and even continued to answer them days after he made the sale. I recommend anyone to purchase a car from Seacoast Mazda and I highly recommend Austin Elliott.
Olivia Bisset
Olivia Bisset
Aug 31, 2021
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Taylor in sales made my first time buying a car super easy. From the moment I walked in I was treated kindly and given very fair prices especially during this market. I have been to many different dealerships looking for cars and the service I received here was unlike any other. Thank you Seacoast Mazda & specifically Taylor for your gratitude and awesome service!
Beth L.
Beth L.
Aug 17, 2021
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We went to look at a car in Sunday I had a few questions so I asked a random question and got a fast response from Taylor !!! Went down Monday abs we bought the car the Mazda CX-5 amazing !!! Taylor took the time with us to figure out the perfect car !!! He was honest abs patient. He even end over every detail of the computer stuff (as we aren't very smart in that dept ) !! Taylor rocks and so do all the other staff at seacoast that is so much !!
Sue M.
Sue M.
Aug 16, 2021
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I don’t usually post reviews but in this case I wanted to let other customers know about the awesome experience I had at Seacoast Mazda a few weeks ago. I came in later in the day on a Saturday after scheduling an appointment not realizing it was at 8:00. Even though I was later than expected they were able to get my car in and figure out why the check engine light was on. They also noticed another problem (serpentine belt) during the complimentary 160 point inspection and luckily had the part on hand to fix while I waited. Top notch service!!! It was pricey but I know my car has genuine Mazda
J. P.
J. P.
May 20, 2020
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Seacoast Mazda keeps spamming me with emails even though I have NEVER been a customer and live more than a thousand miles away. aI have asked them REPEATEDLY to remove my name from their list but keep getting their junk email.

Seacoast Mazda is an EMAIL SPAMMER and should be fined!!!
John D.
John D.
Feb 18, 2020
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Made things happen. Decent deal and was not pressured. Told them what I wanted and they made it happen. Took all day but left with a car that same day. No complaints.
Bonnie L.
Bonnie L.
Jan 30, 2020
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Excellent dealership from start to finish. We were greeted at the door by Taylor Sullivan sales consultant. Test drove a new Mazda CX-30 with Taylor and after the test drive I felt completely informed about the dealership and the vehicle. Fast forward, I ended up purchasing this vehicle. I have purchased many many vehicles and this is the first time I felt completely comfortable from start to finIsh. I never felt pressured and I felt that both Taylor and this dealership were open, honest and transparent throughout the process. I like I was more than just a sale!
I wholeheartedly and without
Debra B.
Debra B.
Oct 30, 2019
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Just left this awesome car dealership. I have never been to a car dealer whose service department was so honest and friendly. I'm definitely purchasing my next Mazda here. Btw my Mazda 3 has been a great car
Sarah F.
Sarah F.
Jul 16, 2019
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I had the BEST experience at Seacoast Mazda. I kept waiting for the other shoe to drop but everything was so smooth and absolutely no pressure, not even with the finance manager for add-ons. There were very minimal sales tactics involved at all. Ryan and Joe were the NICEST guys to work with and I can honestly say this was the first time buying a car was an actual pleasure.
Mrs. J.
Mrs. J.
Jun 15, 2019
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I'm really disappointed to write this review, because I thought I was going to have a good experience. Today I went in to seal the deal on a car I was very interested in buying and left with nothing, feeling very foolish and baffled. I had gone back and forth with a salesman for over a month on a car. I had been looking at other cars that were the same make and model, until I found a car that was a little newer with fewer miles at another dealership and asked if he could match that price. At first, he had said no. Then some time passed and he sent me a text saying he had talked to his boss
James G.
James G.
Apr 20, 2019
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Purchased a used CX-5 from Seacoast Mazda, entire process was easy and they worked with me on the price. Michael was our salesman, he was always courteous and professional and took time to answer all our questions. Finance manager was organized and there were no surprises when we closed the transaction. We will definitely consider buying again from this dealership.
Wray W.
Wray W.
Feb 23, 2019
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I have used the service department for 8 years. They have been so good that I bring all of my cars here for service (a Mazda, Chrysler, and Ford). The rates are competitive with small shops and blow other dealers away. I completely trust their recommendations and work. The service manager got to know my cars and me, so I felt like they look after me and my cars like they are their own. I recently moved to Florida, but I am still bringing my car in for service when visiting the area.

It is a small, older building which I think keeps the costs down compared to the big flashy new dealers.
Christine Y.
Christine Y.
Jan 13, 2019
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My Mazda had a 2018 Takara airbag safety recall and another recall from 2015. I was put in touch with Seacoast Mazda. I was initially set up for a December 27 appointment. All of my information was taken during that call. I later received a telephone call inquiring what I was bringing my car in for and I was told that I needed to reschedule. I rescheduled to January 3. I was instructed to call in January 2 to find out if a rental car would be available for me to use while my car was being repaired. I called on January 2 and spoke to JS. He had no information on me in his computer and stated that
Joe G.
Joe G.
Feb 07, 2018
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Ryan and the rest of the team at Seacoast Mazda were a pleasure to do business with. Compared to other dealerships, they're on the small side which I believe is a huge positive. The showroom was quiet. It didn't feel like a rushed atmosphere.

When I arrived, Ryan had the vehicle I was interested in all ready to test drive. He answered all of my questions and covered pretty much everything.

The price of the vehicle was extremely competitive and I received a fair offer for my trade.

The entire process from the test drive through financing was smooth. I traded in my vehicle and
Han J.
Han J.
Dec 24, 2017
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They laugh at your email inquiry and your name and lie about not getting the full email. Buyers be aware. There are plenty of nicer dealerships with potentially better quotes near the city.
Will P.
Will P.
Sep 12, 2017
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First Mazda is a little known and underrated brand. Have had 3, 2 from this store. The only real negative is it is not easy to sell when you are ready to change because it is such a small market share. Sounds pretty good right?
Why the rating ?
After several dealings with John ,the service manager I would avoid this service department at all costs. If you have ever dealt with a big city sleasy auto dealership you know that awful feeling of dread. This is what you will face at this location. Double talk and lack of trust repeatedly warrant this warning.
Good luck.
Shaun S.
Shaun S.
Apr 29, 2017
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Went there today to discuss my end-of-lease options with one of their salesmen. I spoke to John (JP) Brown on the phone a few days earlier to schedule the appointment, he immediately came off as courteous and willing to help, even though he has not been with the company very long. The day I went to the dealer to meet with JP, I immediately received the same exceptional customer service I received over the phone. JP is incredibly friendly, polite, and professional even when he himself could not answer some of my questions. For those moments, I dealt with Ryan McGuire, equally amicable and professional
Kristen T.
Kristen T.
Mar 31, 2017
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I came in to look and test drive back in November and met Ryan. He was great! No pressure, very upfront and honest about all of my questions and concerns. I let him know I was in the early stages of deciding and he never bothered me! I came back this week, settling on the CX-5. I came in with a competing offer from another dealership that I had found online. He was very honest with me, that it was a great deal and, if valid, I should go for it. He also clued me in to the possibility that this was a bait car. I went home and called the dealership, and yes, it was a bait car! Needless to say, I immediately
Amanda D.
Amanda D.
Mar 05, 2016
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I had an excellent time getting my new car at Seacoast Mazda. Matt is awesome. He's honest, helpful, and really cares that you get the car that works best for you. He's also just really cool to work with. He helped my Mom get a car too - she's the one who told me to go see him.

I got my last car at Seacoast Mazda ten years ago and I am so happy with my new Mazda. Go there, you won't be disappointed. Best cars for the price and great people who work there.
Joe R.
Joe R.
Jun 15, 2015
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*This review is strictly for the service department.*

I have been going to Seacoast Mazda in Portsmouth, NH for many years, and there is a reason why.

The service is great, and the employees are always honest with you. They have gone through a couple staff changes over the last several years, but the staff in place now is phenomenal. They have always offered a loaner, and are always quick and efficient when waiting. I would highly recommend!
Kimberly S.
Kimberly S.
Jan 11, 2015
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After viewing their inventory on their website I made a web inquiry about a Mazda I was interested in. I currently own a Mazda and know for 100% certainty that I want another. I received call from Rob Herring on Tuesday, he answered the questions I had about the car and I proceeded to set-up an appointment to drive the car the coming Saturday.

I had to drive about 40 miles and when I was almost there I saw that I had a call from him. I returned the call and he asked if I was still coming for the appointment. I told him that I was on my way almost there. I arrived about 15 minutes later and