Superior Floors
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Superior Floors
Luxury Vinyl is the most innovative product in the flooring world today. It features realistic wood and stone looks that are family friendly and easy for your family to live on! Cabinetry is the newest addition to our repertoire. Choose from Textured Laminates, High-Gloss Acrylics, Durable Paint finishes and of course, Natural Wood finishes.

Come and meet with our talented Cabinetry Designer to envision your perfect kitchen. Beautiful, durable and budget friendly with the look of wood, Laminates are a wonderful option for many applications. Porcelain Tile, Ceramic Tile and Stone are excellent long-term choices for you flooring needs. Styles, colors and trends are continually being updated and expanded.

Come by and see our selection from the top national brands. Style or function is at the heart of the design dilemma. With our extensive selection at Superior Floor and Cabinet Designs we work with our clients to help them solve this equation by finding the perfect flooring solution that suits both their life-style and design-style.
Services
Although there are many beautiful new products that realistically imitate the look of a hardwood floor, there is nothing as timeless, lasting and that adds value to your home like real wood. Today there are many new hardwood flooring styles, finishes, sizes and wood species to choose from which can make the job of finding the right floor confusing.
All the latest styles, textures and colors for your home. We offer all the major carpet brands and you can select from hundreds of carpet samples to compliment any interior decor. Stop in and let our friendly flooring experts help you find the right carpeting for your lifestyle and decorating tastes.
Superior Floors is excited to announce the addition of Cabinetry to our product line and encourage you to stop in and meet our very own kitchen & bath designer! We offer a selection of good, better and best semi-custom cabinetry - huge selection of styles, colors and features and finishes depending on your budget and lifestyle.
Create sheer beauty for your home with natural stone, ceramic or porcelain tiles from Superior Floors of San Diego. Need something gorgeous yet durable for your home? Stop in our Encinitas CA flooring showroom and let our friendly tile specialists help you find the right tile for your lifestyle and home interior.
Superior Floors offers a wide selection of Laminate flooring. This product is a wood look alike that is extremely durable and scratch resistant. Laminate floors provide incredible wear resistance that won't fade or stain. With the latest in printing and finishing technology, laminates not only look authentic, they offer unique and innovative decors.
Reviews (19)
Yvette K.
Yvette K.
Nov 29, 2021
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I can't say enough great things about Superior Floors. We had used their services about 20 years ago and had decided to hire them again to refinish our existing floors, replace carpets with new flooring and re-carpet the stairs. Cheryl the owner, David, Freddie and the rest of the staff were not only professional from start to finish, but went above and beyond on the job. My husband and I were extremely pleased with the results. We will be hiring them again in the upcoming year for additional work. Highly recommended.
Bill L.
Bill L.
Nov 04, 2021
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Surprised at the rudeness of one of the employees (a part time designer). If you need a place for cabinets or other remodel things, this is not the place. Maybe she was having a really bad day. We don't know what happened before we got there but very shocked at the "tude". We are in the middle of a complete (to the studs) kitchen and master bath remodel. There are plenty of other resources in the area and will definitely NOT be using them for anything.
Serena M.
Serena M.
Jul 10, 2021
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We are currently remodeling our bathroom and ordered our slate tiles from Superior Floors (we have used the tiles previously in our kitchen and upstairs bathroom). As always the team was helpful, personable and efficient - they sourced the tiles within a week. Also wanted to mention that the woolen carpet we bought from Superior Floors a couple of years ago is still as luxurious as ever - we love it - every time I step on it, it makes me smile .
Erika H.
Erika H.
Feb 18, 2021
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I highly recommend Superior Floor Designs. We went to them because we were specifically looking for Hallmark-Alta Vista Malibu floors. They are one of the few that carry this line in San Diego. We first met with David Romo and he provided excellent customer service while being up front with cost and time of delivery/installation. We had a lot of other work being done on our house after our kitchen was flooded and Superior Floor was very patient with our timeline and working side-by-side with other contractors. Henry-their installer was exceptional. His professionalism and care and concern
Joe C.
Joe C.
Feb 18, 2021
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I recently contacted this business and spoke with David Romo, a sales representative, about a quote for flooring for a new home being built. The initial call with David was ok and before the call ended David said he would send me the quote for the flooring I was looking to get installed by close of business the next day. A week later, after not receiving any phone call or email on the status of said quote, I called Superior to find out the status of the quote. I was transferred to David and I asked him what the status of the quote was. David basically apologized and said he got busy, went out
Keith F.
Keith F.
Oct 14, 2020
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We are really pleased with our new kitchen cabinets and flooring.

Everything arrived on time and we were kept updated with the status of our order. Thank you guys for the great service.
Rick L.
Rick L.
Oct 07, 2020
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We bought flooring twice from them in the last 12 months.

First we bought vinyl flooring for the upstairs and installed it ourselves (with our handyman). We did ok and really liked the feel of it underfoot (we used padding that we bought off Amazon).

We had 25 yo oak floors on the bottom floor. We had installed light grey tile flooring in the kitchen, bath, and pantry (Lowe's on clearance) and wanted to change the oak look to light gray to make a more seamless feel.

We contemplated refinishing but chose to install a light gray vinyl over the top (won't the next people be excited)
Pam C.
Pam C.
Jul 14, 2020
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Yelp
10 stars for Superior Floors!! I cannot speak more highly of Superior Floors, particularly of Cheryl Robertson, owner.
I recently did a total renovation on my home and Superior Floors was a big part of my success. Although I had my own great contractor, Cheryl Robertson and Tamela Bynon, kitchen designer, helped design, shape, and guide me to completing my perfect home. Yes, they design kitchens in all price ranges! They drew up a new floor plan and designed my new kitchen and baths. My quartz counter tops and bathroom tile were from Superior Floors as well as the floors and kitchen cabinets
Peter E.
Peter E.
Mar 20, 2020
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We have used this company for two projects. First, for a minor role in providing cabinet handles and ordering in flooring material for a kitchen remodel. The product was very high quality and reasonably priced. The second was larger, installing hardwood flooring upstairs. This was done very well with a good team for the estimate and installation. The job looks great. Thanks
Neil M.
Neil M.
Dec 16, 2019
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We have now had Superior Floor install carpet on a 3rd project in our home. We have used them for two different bedrooms, and now our stairway, entry, and upstairs hallway. We have used David as our consultant on each of the projects and he has helped us pick the right color and the optimal carpet for each area. We have been 100% satisfied with his recommendations and guidance on each project so far.

This most recent project featured some major geometric challenges, and I was really impressed with how David measured the carpet to minimize waste. (I know there are some companies out there that
Jen M.
Jen M.
Jun 04, 2019
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We wished we went with Cheryl at Superior Floor Designs. We made the mistake of going with another flooring company in Encinitas because of their lower bid price and positive reviews online. It's true what they say--you get what you pay for. Long story short, the demo and installation the other company did was a nightmare and the base shoe of our kitchen and living room floors were left unfinished without any paint or caulking. We called Cheryl months later, hoping she might help pick up where the other company left off. She didn't have to give us the time of day, but she jumped right
Sally S.
Sally S.
Apr 10, 2019
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We had carpets installed in our home, (again!) by Superior Floors in Encinitas, and (again!) experienced professional service with David, while choosing the rugs, and fast and professional service with Abel during the installation. A follow-up call from Pablo capped another great experience with a quality product, installation and friendly customer service. Thank you!
Olivier C.
Olivier C.
Mar 26, 2019
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Great work!
We hired Superior Flooring to redo our flooring following a flood. The crew at Superior Flooring was very patient with our floor selection and despite delays from the manufacturer in getting the exact floor we wanted, Cheryl was very supportive all along the way. The installer, Henry, was a perfectionist and paid attention to all the details. He was patient and did a top notch job.
It was a pleasure dealing with Superior Flooring and I would highly recommend. Thanks again for all the great work!
Dennis D.
Dennis D.
Feb 09, 2019
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We have recently engaged their services to design our new kitchen. We spoke with the owner Cheryl who pointed us to Tamela Bynon, her designer. Tamela was unbelievably wonderful, she is articulate, patient and extremely attentive to detail, not only is she excellent as a designer, she also is schooled as an architect. Working with her made our kitchen design experience painless. She simply knows her way around design, manufacturers products pluses & minuses both pre and post installation. In our investigation we only experience high praise for Tamela and her design work. That being said
Suthira S.
Suthira S.
Oct 09, 2016
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We moved to San Diego 5 weeks ago and just had the engineer wood floor put in our house. John, the owner came to give us a free in home estimate. He gave us a really good and genuine advice and his pricing is right too. The workmen showed up to work on time, worked really hard and get the floor done quickly and beautifully.

Unfortunately, we found some water damaged and termite problem in one of our bedrooms. The work had to stop to rectify the problems. Few weeks later, Superior floor sent the workmen back to finish it as soon as we called.

We are very happy with our new floor and would recommend
Wendy L.
Wendy L.
Jan 17, 2015
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Superior Flooring in Encinitis is not what it use to be. Richard, who was there for many years was very helpful and knowledgeable. However since he left the owner, John has been awful. He doesn't return phone calls, after numerous messages, he doesn't follow through and is totally unrelieable.
We have a problem with the carpet installed less than a year ago. John has been totally unresponsive to my calls and never follows up. Worst customer service, ever. I would not recommend using Superior Flooring in Encnitis, CA.
Tara D.
Tara D.
Oct 10, 2014
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Despite needing a very small amount of tile, I received excellent customer service and suggestions for speeding up lead time. I really appreciate all the help.
Holly H.
Holly H.
Sep 17, 2014
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I paid the high price for Superior Flooring based on good reviews and my sense that customer service levels would be higher than the big stores.

My floors were installed a couple of months ago (June 2014). The installers were OK--errors were made and fixed on the wood side; the carpet installer was REALLY rude, and the living/ dining rooms were installed in the wrong direction... but I let it go.

I was told the finish would be "the same" as the existing wood floors I previously had installed (by the same wood maker, Indus Parquet). However, they were slick, as I found out a few days
Lorraine P.
Lorraine P.
Aug 26, 2014
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I had wood flooring installed throughout my old home. John and his son were professional, answered all my questions and just really great to work with. There was excess moisture and repairs that were needed before the flooring could be installed. I feel that the job was done "right" without shortcuts and on schedule. The installers, Reifel Brothers, were artists- really good, efficient and easy to work with. I highly recommend Superior Floor Designs!